The Million Dollar Greeting: Today’s Best Practices for Profit, Customer Retention, and a Happy Workplace

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Product Description Interviews and case studies with nine top business leaders reveal how extraordinary customer service brings high profit, brand loyalty, and a vibrant workplace, and show how you can implement their techniques in your own business. For more than twenty years, Dan Sachs has helped established and emerging businesses use hospitality practices to strengthen employee morale, customer retention, and profits. In The Million Dollar Greeting, readers accompany Sachs as he travels across the United States and Canada, interviewing leaders from both large and small companies, including: Ari Weinzweig (Zingerman’s Delicatessen) Rob Siefker (Zappos) Mike McDerment (FreshBooks) Steve Hindy (Brooklyn Brewery) Richard Coraine (Union Square Hospitality Group) Mark Hoplamazian (Hyatt Hotels) Paul Speigelman (BerylHealth) Jerrod Melman (Lettuce Entertain You Enterprises) Nick Sarillo (Nick’s Pizza & Pub) Each of the companies featured is consistently profitable with its success directly tied to its exceptional customer satisfaction and employees who rank their organization in the top places to work in North America. The original words of the business owners, including their practices, are shared and analyzed by Sachs. Instructional takeaways are written for the business world as it exists today and with consideration for expected changes over the coming years. Topics covered include answering the question of what modern-day hospitality is and why it matters in the digital age; what interpersonal practices, such as the use of empathy, lead to brand loyalty, high financial rewards, and the retention of top employees; how to create a dynamic work culture and the best ways to support employees of different age groups, from baby boomers to millennials; and what practices will grow increasingly critical for businesses to implement over the coming years. Review “Dan Sachs embodies all the principles of hospitality in abundance, and his career is a testament to his passion and dedication for this hard work. His deep knowledge of the industry—and his thoughtful and thorough research—is a gift to anyone who finds fulfillment in hospitality.” —Danny Meyer, CEO of Union Square Hospitality Group and Founder of Shake Shack “The Million Dollar Greeting is ‘the real deal’ for anyone trying to build a business that relies on excellent customer service to differentiate its product or service in this age of the internet. Dan Sachs and Janet Scott have distilled the secrets of creating a workforce that is inspired and committed. Particularly valuable is their focus on gaining the best from the millennial generation. And the book is so readable that once you pick it up you will not want to put it down—a remarkable achievement for a business book. I loved it.” —Robin Smith, Chairman, Publishers Clearing House “The Million Dollar Greeting is going to help ripple some great thoughts and get people moving more in line with how the world is thinking today, or how more of the world should be thinking.” —Jon Dwoskin, Host of the THINK Business with Jon Dwoskin podcast “Dan’s the man, and I loved his book—very team centric. We all know that it takes all of us to get the job done, and you’ve got to focus on the team. Buy his book!” —Chip Lutz, president of Unconventional Leadership and former lieutenant commander in the US Navy “BRAVO Dan Sachs on providing such incredible insights on the roadmaps that guide GREAT Leaders and their organizations. The stories and experiences shared are excellent learning lessons on core values that create terrific companies and cultures, especially as organizations embrace the millennial generation and refocus employee engagement and customer service excellence.” —Misty M. Johanson, Dean of Driehaus College of Business. DePaul University “In The Million Dollar Greeting, Dan Sachs taps into the wisdom of some of the most insightful entrepreneurs in the country. Follow their examples, and your customers will love yo

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9781948062145

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1948062143

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