Description
The only how-to book about using the power of story to make your life a little more awesome!You want to get your spouse to stop leaving his socks on the floor, and nagging isn’t working. You want to get your staff to start using the new expense form, but the memo was ignored. How do you get to where you need to be?How to Tell a Really Good Story about Absolutely Anything in 4 Easy Steps is a roadmap to getting your message across in an increasingly noisy and cluttered world. This handbook guides you along the 4 easy steps that make your message memorable and meaningful by harnessing it to the power of story.Public speaking educator, author and gentleman, Jim Jackson, has done the heavy lifting for you. He's looked at how our brains react to story and how writers and tellers of really good stories have used this very human reaction. All in 4 steps.This handbook is indispensable for anyone who wants to use the power of story to reach people and get a message across in a meaningful, memorable way.Whether that message is about saving the planet or following the IT help desk process.Tell your story.