Consumer Behavior: Building Marketing Strategy

$46.3652% OFF
Free shipping
Average: $96.87
(220 reviews)

Description

Consumer Behavior: Building Marketing Strategy builds on theory to provide students with a usable, strategic understanding of consumer behavior that acknowledges recent changes in internal and external influences, global marketing environments, and the discipline overall. Updated with strategy-based examples from an author team with a deep understanding of each principle's business applications, current and classic examples of both text and visual advertisements throughout the text will serve to engage students and bring the material to life. The 13th edition of Mothersbaugh/Hawkins is tech-forward in both format and content, featuring the addition of Connect's robust digital suite, including SmartBook and other assignable interactives to help students learn, apply, and expand upon core marketing concepts and make assignment management and outcomes-based reporting easy.

Features

  • Consumer Behavior

Product Stats

Amazing
Great
Average
High
This is a great price to buy! There's a 82% probability this price will be higher. Our advice is Buy it now.
Buy on Amazon

Product details

EAN

9781259232541

ASIN

1259232549

Related products

FAQs

Consumer Behavior Building Marketing Strategy, is it available on Amazon?

Yes! But at Pricepulse we inform you when is the lowest price to buy the Consumer Behavior Building Marketing Strategy

Should I buy the Consumer Behavior Building Marketing Strategy now?

This is a great price to buy! There's a 82% probability this price will be higher. Our advice is Buy it now.

What is the current price of Consumer Behavior Building Marketing Strategy?

Its current price is $46.36

What was the lowest price for the Consumer Behavior Building Marketing Strategy?

The lowest historical price was $11.42